2021 Web Design Trends and Standards
No matter if you are happy with your current website or looking to update, it’s important to know what web design trends and standards are happening. Some changes can impact older sites over time that not only will drop their user experience scores but can also give you the cold shoulder from Google. 2021 has […]
What Goes Into a Branding Guide
When done well, a branding guide should help anyone working with your company to create cohesive and consistent designs. A major deterrent for users is when they view your products in one setting or visit your website or store then see a whole new look and feel. When you move from social media to a […]
What Exactly is SEO? The Basics
Sometimes the internet seems like a magical place. You start to type something into a search bar and within seconds you get the very thing you were looking for. Yes, in fact, there is a website for Apple Lovers. And no, you didn’t mean the tech company, you genuinely meant the fruit. How did the […]
How To Balance UI/UX and SEO
05/15/2020 – Updated Graphics The early stages of the internet and websites were very much like the old west. It was an anything-goes lawless land. Custom cursors, weird glittery fonts, and the like were everywhere. Thankfully web design has long since forgotten those trends and became more focused on the experience of the user. But, […]
Typography and How It Goes Hand-in-Hand With UX Design
As someone who really loves words, I feel as if they tend to take a backseat in importance when it comes to UX design. Sure, they are center stage during brand discovery where a logo is as over-analyzed as Robert Frosts’ “The Road Not Taken” in order to find the true impact of a company’s […]